Turmeric...

In recent years, the name of a foreign plant has echoed in many mouths for its numerous virtues. From the roads of its native India and the markets of the East to our cobbled streets, "Haridra," as it is called on its lands, has unanimous support. The vibrancy of its color is matched only by the long list of benefits it is said to hold: Anticancer properties, protective effects on the gastric mucosa, coloring, cosmetic, natural anti-inflammatory, high in antioxidants, the beautiful golden-hued has made life rosy for more than one individual associated with it.

That's why we decided to have among our products a juice pressed from fresh, organic turmeric rhizomes at BN Nutrition. Yes, because the one I mentioned as Haridra above is more commonly called Turmeric in Europe. But its official name matters little in the end. The colorful trace left from its passage leaves a far more striking memory.

And Pascal Bourquin...

The colorful trails, a Bourquin who may not be a stranger to you knows them well; his name is Pascal. Another challenge enthusiast in the family, Pascal set out to cover the 65,000 km of marked hiking trails in Switzerland at the end of 2013 and to complement these expeditions with beautiful photos.

Yes, this journalist who is a father is about as versatile as turmeric! His project, planned over 28 years, has been named LIFE IN YELLOW.

Today, 14% of the course, or swallowed in his case, we have the right to ask some questions.

Is the strength of these two elements linked to the color that unites them? Maybe.

Can quality products consumed regularly coupled with rare dedication facilitate the realization of such a challenge? Oh yes.

Bottle-wise, the finisher of La Petite Trotte à Léon (PTL), Ultra-Trail du Mont-Blanc (UTMB), has taken a beating. The Bolivian alpine mountains and Kilimanjaro won’t dispute that. So, did he decide to add another precious bottle to his routine? Most certainly.

What can be retained in any case, is that life seems more beautiful through prisms of luminous shades.

I, therefore, invite you to follow La vie en jaune on Facebook, to get yourself a bottle of turmeric juice, and, who knows, we might see you soon brushing up against unexpected heights in your favored discipline...

Some examples of turmeric-based recipes:

Try our recipe for turmeric vinaigrette, it's exceptional! And in autumn, taste the pumpkin and turmeric soup: rich in antioxidants and delicious.

Photo @Sébastien Anex, from 24heures.ch